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Product Updates

4 Steps to a Successful Product Launch Video: A Guide for Video Marketers

Best practices to producing a winning product launch video.

In Conversation

The Rise of Video Podcasting with Jared Sanders

Adding a video component to your podcast can drastically increase content output, audience, and distribution channels.

In Conversation

The Changing Landscape of Production with Jeff Beckerman

While on-set production is shut down, we can still find creative ways to produce new video content using remote workflows.

5 Must-Do’s for Your Online Portfolio

If you’re a freelancer in the creative industries, having an online portfolio is critical. Most →

How to Mic Your Livestream, the New Outlet for Musicians

After their Japanese tour was nixed, LAKE decided to try performing via Facebook Live. “It was in →

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How to Use SHIFT for Remote Workflows During Uncertain Times

Concerned about the safety of their employees, companies worldwide have sent staff home to work →

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In Conversation

Marketing Between Brands and Production with Stacy Jones

Our guest Stacy Jones delves into how film production and brand marketing work hand-in-hand to →

In Conversation

Reusing and Renewing Video with Darian Chornodolsky

Our guest Darian Chornodolsky explores how interactivity can bring new life to all of your old →

In Conversation

The Virtual Sales Cycle with Zach Basner

Our guest Zach Basner outlines how video content can streamline your sales team, and how to get →

Equality in Sound: Piper Payne on Mastering

Photo credit: Andy Strong, @astrongphoto Piper Payne’s got a lot to be stoked on, a phrase she uses often. The new EP Visions from Madame Gandhi, former drummer for M.I.A., that Payne mastered just dropped. She also started a new project for Cartoon...

Donna Dresch: She’s Amazing

Two Penguins’ Sara Henry, Donna Dresch, and Courtney Eck. Credit: Daniel Fickle From defining the queercore genre with her groundbreaking band Team Dresch and Chainsaw zine in the 80s and 90s to promoting newer queercore and female artists (notably...

Inspiring Change: #CreateHer / Creator Audrey Ember

At the same time that many of her peers prepared for college finals, Audrey Ember released a video explaining why she had decided to quit school for the second time. For a while, she admits, going back to college was Plan C, but the plan had been...

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SHIFT News

How to Use SHIFT for Remote Workflows During Uncertain Times

Concerned about the safety of their employees, companies worldwide have sent staff home to work remotely during the coronavirus pandemic. This has meant finding new digital platforms to ensure...

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3 Ways to Use Zapier Integrations to Improve Your SHIFT Workflows

Learn more about connecting SHIFT with Zapier. User productivity is our #1 goal here at SHIFT. →

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SHIFT for Designers: Integrate with Adobe Illustrator and Photoshop

Whether you’re a photographer touching up raw files, a marketer creating graphics for social media, →

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